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eMSG2 our world class email broadcast platform goes from strength to strength! Your database should make you more money than it does Spam, it's not as simplistic as the naysayers make it out to be Liverpool Boat Show May 2011 Customer Innovator Ecommerce in 2020 10 things that every business should know about its customers World Cup 2010 - what are the marketing opportunities?

Textfor..- Automated Sales

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Using SMS provides a widely accessible and easy to use mechanism to capture data. It also provides a way to allow somebody to request an ibrochure or sales information, or an order form that can be delivered immediately and automatically to an email address. Then to emphasise this customer friendly approach, it also sends out a confirmation text to say that the requested information has been sent.

Automating the sales process is a key way to growing a business exponentially!

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Email data enhancement tool launched in time for Christmas email campaigns

The Marketing Innovation Group (MIG) have launched a new data enhancement tool into the market as part of their intelligent marketing toolkit. The tool is called eAppend and gives the company full access to over 24 million permission-based email and postal mailing addresses, which can be used to match against any data files to append missing email addresses. The process includes obtaining full opt-in permission, and of course allows businesses to fill some of those all important gaps in their email database in the frantic run-up to Christmas.

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