In today's competitive direct marketing environment it is important to learn as much about your existing customer base as possible.

Data Validator is an online Data Enhancement tool that enables users to upload data files to append additional data that will add intelligence to the existing dataset.

For B2B data this includes:

• Industry Code; SIC sector, 2, 3, 4 and 5 digit codes, Thompson codes
• Employee bands
• Turnover bands
• Annual spend on
• Travel
• Advertising
• Telecoms
• Energy
• IT
• Additional contacts and job roles

For B2C data this includes:

Geo-demographic profiling Lifestyle data Landline and mobile telephone numbers Email addresses

For more information about Data Enhancer please contact Rob Bielby on 01565 653000, or email data@m-i-g.com.